If you’ve been a part of events including webinars, summits, or other collaborative offerings, and found that they didn’t go so smoothly or benefit you as a speaker, I encourage you to check out what some of my past speakers have had to say:

As a speaker, you’ll also get free access to the Blogger Breakthrough Summit Speaker Bonus Bundle and lifetime access to the 2025 sessions.

Let’s do a quick rundown of how the whole thing will work.

What the Event Looks Like

The event will run from January 27 -31, 2025 with 8+ pre-recorded presentations (broken out by level of blogger – beginner, intermediate, and advanced) running each day. 

Presentations are 30 minutes Pre-Recorded and Include a Pitch

These presentations will include around 30 minutes of content (including an up to a 3-minute pitch), a worksheet that follows along with or complements the presentation, and a live chat.

While the presentations themselves are pre-recorded, all speakers are asked to attend their presentation time live, to interact with attendees in the chat. There is no video component, so attendance in pjs is 100% encouraged.

Interact in the Facebook Group & Live Chat

Along with the live presentations, there will be a Facebook group for attendees to hang out in, hold each other accountable, and ask all of us additional questions. 

If attendees have good questions while your presentation is going on, you’re welcome to go live in the Facebook group for a bit of an encore to answer those questions, connect with the attendees, and provide even more value.

The additional Facebook live is not required. 

Promotion

Leading up to the summit, we’ll have two-three weeks of promotion. You’ll be provided with:

• email swipe copy, 
• social media swipe copy, and 
• social media graphics to make it all easy! 

I’ll even have a suggested posting/sending schedule for you to make promo easy to outsource to a VA.

During the promotion phase, and while the summit is running, we’ll also be promoting the upgrades.

Here is how the offers will be presented:

• After someone registers they will be presented with an offer to join the Blogger Breakthrough Summit Membership on either a monthly ($19/month) or annual ($108/year – before summit tripwire price) basis.
• The Annual Plan includes access to the Speaker Bonus Bundle. 
• If they don’t join the membership at either level they will be presented with a one time offer of the Speaker Bonus Bundle as a standalone product at a discounted price.

The Speaker Bonus Bundle will be comprised of contributions submitted by the speakers as well as the Action Taker Workbook.

You are not required to contribute a product to the Speaker Bonus Bundle but there are monetary benefits for doing so. This will provide immense value to our attendees while making the work of promoting and creating a presentation worthwhile by allowing you to bring in affiliate commissions. Woop! Woop!

So this all sounds great, buuuut what kind of work does it require of you? Let me break it down! My goal is to make this all as easy as humanly possible so we can all have a blast while providing great value and growing our businesses.

Speaker Applications for the 2025 Blogger Breakthrough Summit will open August 15, 2024 and close October 5, 2024. With all approved speakers being notified no later than October 14, 2024.

Once Approved, you will be sent an email with the subject line “Congrats! Next Steps for Submitting Your Session”

Here are the steps to get you squared away as a speaker:

1. SIGN THE SPEAKER AGREEMENT

Don’t worry, I’m not going to ask you to sign your life away, this is what you’d be agreeing to by signing the speaker agreement:

“(You) grant consent to Double Jacks Media, LLC (that’s me, Liz) the rights to my image in video or in still and the likeness and sound of my voice as recorded on audio or video in connection with the virtual summit, 2025 Blogger Breakthrough Summit, without payment or any other consideration. 

I understand that my image may be edited, copied, exhibited, published or distributed and waive the right to inspect or approve the finished product. Additionally, I waive any rights to any royalties or other compensation arising or relating to the use of my image or recording.

By signing this release I acknowledge that I have completely read and fully understand the above release and agree to be bound by it. I hereby release any and all claims against any person or organization utilizing this material in relation to the summit and the products the summit produces.”

There is also a bit about promotion:

“(You)  agree to promote the summit to the segment of my audience that best fits the summit”

And I agree to provide You “with graphics featuring your talk that you can use for the promotion of the summit.”

2. CREATE YOUR PRESENTATION OR SCHEDULE AN INTERVIEW WITH ME

If you’re starting from scratch I’ve got templates, outlines, and examples to help you. If you’ve already got a presentation in your back pocket that you just want to tweak – that works too.

The next thing I’ll need is your presentation! Your presentation should be around 30 minutes and pre-recorded. This is meant to be more friendly and casual than perfect and super edited. I want our attendees to learn something great while having fun in the process.

Please structure your content in a way that allows attendees to walk away feeling like they’ve really learned something, rather than a webinar format where they feel like they’re missing something that they need to buy from you asap.

With that being said, you have your choice of the following presentation formats:

• Slides
• No slides (just your lovely face)
• A mixture of any of them
• Interview-style

If you’d like to go with the interview-style presentation or just have me record it for you, you’ll be given a link to schedule a time with me to do that. And we’ll work together to come up with questions.

Your presentation should include great, actionable content. Here’s the suggested format:

• A quick introduction
• An overview of your topic
• Teaching section
• Specific action steps (with the goal of simplifying their existing process)
• Up to a 3-minute pitch
• Include questions for attendees to answer in the chat box throughout to boost engagement.

3. Submit Your Presentation by November 1, 2024 if you’re recording on your own. November 15, 2024 if we are recording it together.

After letting me know how you’d like to record your presentation in the Speaker Intake form you’ll be sent the correct form to:

• submit your session/schedule time with me,
• Submit your CTA info
• Submit your Speaker Bonus Bundle Contribution info – if applicable

The Speaker Bonus Bundle will be a great opportunity for attendees to implement the things they learn even faster. It’s basically to a paid bundle that aligns with the summit.

While attendees can view all the sessions for free for 24 hours after each session airs, by grabbing the speaker bonus bundle they will get some awesome bonuses which is where you come in:

To make it even more valuable, I ask each of you to consider providing one resource to add. This includes things like:

• eBooks
• Workbooks
• Courses (big or small)
• 1-month memberships
• Freebies

It’s totally up to you to decide whether you’d like to create something new or provide something you already have. While this isn’t required, it’s highly encouraged that you participate.

Anyone who does contribute a premium resource (aka not something you’re giving away for free somewhere else – including in other bundles) will get a 45% affiliate commission .

Information for your contribution is due on November 18, 2023 at the latest. If you decide to contribute you’ll be sent a contributors agreement and the form to submit all your information. All links must be working by Dec. 10, 2024 to ensure there is time to test all the links.

The power of an online summit comes from a group of experts coming together for a single cause. The joint promotion that happens because of that is a huge benefit to everyone involved.

Because of that, everyone is encouraged to share on social media and to email their lists during the promotion period, starting officially on January 2, 2025.

You’ll want to share using your affiliate link so you can get in on the 40% commission that will come from any sales (45% if you’ve contributed a premium bonus). 

Please note that the default affiliate rate is 30%, once you have signed up I will go in and manually change your affiliate rate to the 40%, 45%, or 50% accordingly. 

You’ll receive swipe copy and graphics in early December.

And last comes participation during the week of the event. Since we’ll already have done the work of creating the presentations and extra resources, we’ll be able to relax for the most part!

All I ask is that you participate in the live chat during your presentation slot and interact in the Facebook group throughout the week to help attendees stay excited and engaged.

To make sure your presentation is at a time that you can attend. A tentative schedule will be sent out at the beginning of December. I ask that you confirm the tentative time for your presentation by December 6, 2024. If the given time doesn’t work, let me know so we can find a time that works. The schedule will be finalized by December 8, 2024. 

After your presentation has aired, if you want you will also be able to jump into the Facebook group for an encore and to answer any great questions that weren’t answered in your presentation.

Lastly, while you are not required to attend the events of other speakers, it’s highly encouraged! We’ll be able to get some great discussions going about the topics being presented.

While summits are great for overall visibility and making new connections, making a little extra money never hurt either, right?

That’s exactly why I’ve set up an affiliate program for the Speaker Bonus Bundle and Blogger Breakthrough Summit Membership where you’ll receive a commission from all sales from the traffic you refer to the event. Payouts will be made automatically 30 days after the sale.

You can promote the free event, after someone registers for the free event they will be taken to a page encouraging them to get one of the paid upgrades. So if you don’t want to promote the Speaker Bonus Bundle or Blogger Breakthrough Summit Membership outright, you don’t have to. 

The commission structure is as follows:

• 30% for affiliates
• 40% for all speakers
• 45% for speakers that contribute a premium resource to the Speaker Bonus Bundle
• 50% for all speakers who commit to a full promotion schedule. (4 emails, with at least 1 being solely about the summit, and 4 social media posts)

I will be finalizing what the paid offers/packages will look like in October.

To make it as easy as possible for you to generate extra income, you will be provided with email swipe copy, social media copy, and social share graphics. However, you’re more than welcome to write your own copy and even run your own Facebook ads. 

Just remember to use your affiliate link.

As with all affiliate promotions, be sure to disclose that you’re an affiliate when sharing with your audience.

Now for those resources, I promised to make your life as easy as possible.

In early December I’ll be sending the following resources:

• Summit branding information (in case it’s helpful or you’d like to show off that you’ve been featured on your website)
• Email swipe copy and suggested send dates
• Social media swipe copy and suggestion posting dates
• Social media graphics
• Slide templates (you’re free to create your own branded slides)

• October 5, 2024
  • Speaker Applications Close
• October 14, 2024
  • Notify Applicants
  • Deadline for Speakers to Commit
• November 1, 2024
  • All speakers recording on their own must have submitted their presentation by now
• November 15, 2024
  • Speakers who are recording with me must have completed the recording call by this date
• December 6, 2024
  • Must respond to the tentative schedule
• Dec. 10, 2024
  • All links for CTA and Speaker Bonus Bundle Contributions must be working.
• January 2, 2025
  • Registration Opens
• January 27- 31, 2025
  • Summit is Live
• Feb. 4, 2025
  • Cart closes

Phew, that was a lot to cover! You’re awesome for making it this far 🙂

For the sake of clarity, here are your current action steps:

• Submit your speaker application using the form below
• Look out for that email notifying you if your application is approved or not

Something I missed? Email me at hello@elizabethstapleton.com.